Residences at the Crossings Stop Motion
Art Direction, Photography, Video Editing
Promoting print pieces can usually be very limited and static. It's hard to show how dynamic print can be and how humans interact with it. Being able to utilize stop motion really allowed to showcase the interesting design of this piece and worked well for various social media platforms. Quick digestible content is more likely to be watched and engaged with. Photography in this piece (and of it) is my own, as is the design of the map on the back.
See more of the photography in this piece here.